“What Man took”- Ariel Rojo’s sobering environmental statement on a hand-knotted rug
April 29, 2011 Leave a comment
A proud and very conscientious ”Chilango“, Ariel Rojo’s design statements transcend and communicate ideas and feelings that are relevant to almost every context of urban life.
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Renata Becerril, curator of the exhibit “Tapetes – Anudando historias, enlazando ideas” at the Franz Mayer during spring of 2011, has this to say:
Designers play an important role in helping create awareness among users.
Creating an object that uses sustainable materials or techniques, or that it’s concept exposes a subject, are examples in which the designers manifests their active role as change agents.
Ariel Rojo creates scenery that invites you to think and become aware of the rational and irrational use of trees. In addition of being a manifestation about our use of the environment, the rug itself is an experiment both in concept and technique. The horizontal and bidimensional plane is translated to a vertical and volumetric one. A surface becomes an object. An object that, as Ariel explains, can be used as a stool or as a decorative element where you can lean on and meditate about “what Man took away”.
While designers, as creators of objects of desire, have a great responsibility in the way they react and aswer to certain issues, the consumers are the ones who can really affect and generate change in their environments. That is clearly where the designer’s potential as an instigator and facilitator of reflection and introspection propagates across society.
Ariel Rojo has been collaborating with Odabashian since 2009 on other projects such as the “Tire Rug” and several hospitality projects in Saudi Arabia and Miami.
His work with Odabashian has been featured several times in Icon Magazine, Habitat (image below) and other design blogs.
Contact us to see how you can use talented designers like Ariel in your custom rug project.





















